Category: social media

The Bridge Between Recognition and Reputation

Screen Shot 2013-03-09 at 7.52.59 PM

Mashable just published an article I wrote titled “You Will Be Googled“.   You are being searched online more than you know — non-celebrity people searches represent over 10% of Google’s search volume.   In the Mashable article I offer some tips about how to optimize your search results to build your personal brand.

At MeritShare, Travis Pearl and I are working to build a service that makes it easy for anyone to give recognition.  We built MeritShare because we know that sharing recognition is one of the most powerful but underutilized practices in business.   We are on a mission to make work better, one thanks at a time.

We are also building a bridge between recognition and reputation by allowing people to provide public recognition online (and discoverable by Google).  Check out this search on Drew Hackleman.  His MeritShare award page shows up in the first page of a Google search for his name.  He told us his mom was Googling him and found this nice surprise.   Who doesn’t like making their parents proud?

On the MeritShare blog today, Travis provides 3 easy steps on professional branding at MeritShare.

So go ahead, give a co-worker some props and make your mom and pops proud.


The Basic Fundamentals Of Writing: Word Fat

With a 140 character limit every word must count on Twitter.  One easy writing tip from writing blog There Are No Rules is to trim the fat from redundant words.  Word wonks would call the headline of this post “The Basic Fundamentals of Writing”, pleonastic. A more efficient headline would have used either “Basic” or “Fundamental”, but not both.

From their post 5 Creative Writing Tips:

Pleonasm is the use of words unnecessary for clear expression. Here are some other common offenders to watch for:

• advanced warning
• circulated around
• close proximity
• close scrutiny

These redundancies seem obvious, but the phrases are used frequently so you forget about their wordiness.  I did a quick search on Twitter, and the offenses were abundant.  The Pleonasm’s above are linked to a real-time search on Twitter for the phrase.

Even if you don’t care about grammar, I hope this tip will help you get the most out of your 140.